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So Hong Kong, So Rewarding: San Miguel Gives You a Chance to Win with Every Sip

San Miguel Brewery Hong Kong is turning everyday purchases into exciting rewards with its newly launched “So Hong Kong, So San Miguel” Lucky Draw Promotion, running from May 5 to June 15, 2025.

This six-week campaign aims to encourage beer consumption by rewarding consumers who support Hong Kong-brewed beer and dine or shop within the city. The initiative ties in with the brand’s broader commitment to supporting the local economy and celebrating Hong Kong pride.

Easy Entries, Big Rewards

To join the receipt-based lucky draw, participants simply need to:

  1. Purchase San Miguel products worth HK$20 or more (per single electronic receipt) from designated merchants.
  2. For every HK$20 spent, you receive one entry.
  3. Take a photo of the receipt and register via WhatsApp.
  4. There is no entry limit, and each receipt can be used only once.

 

Prizes Worth Over HK$110,000

San Miguel is giving away over HK$110,000 in prizes to lucky winners, including cash-based rewards and high-demand tech gadgets:

Winners

Prize Tier

Prize Description

Value (HK$)

3 winners

1st Prize

San Miguel Branded Gift Card (via Tap & Go Debit Card)

HK$10,000 each

5 winners

2nd Prize

Apple iPhone 16E (AI model)

HK$6,010 each

100 winners

3rd Prize

SHK Shopping Mall Cash Coupon

HK$500 each

 

Drink Local, Support Local

The campaign underscores San Miguel’s call to “Drink Local, Support Local.” By spotlighting beer brewed in Hong Kong and rewarding purchases in the local market, San Miguel Brewery HK is encouraging residents to celebrate everyday moments with local flavor and shared pride.

The premium selection of prizes—from cash cards and mall coupons to the latest Apple iPhone—adds a strong incentive to grab a cold San Miguel, snap a receipt, and take a shot at winning.

Join Now

Hongkongers are invited to participate before the promotion ends on June 15, 2025. Whether you’re picking up a few beers for the weekend or stocking up for a party, every receipt could bring you closer to a major prize.

So Hong Kong. So San Miguel. So worth it.

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